Description
The election campaign for the Parliament of Catalonia of the 16th of November 2003 posed two basic questions: which new majority would govern the Generalitat and who would be the new President after Jordi Pujol. With an absolute majority of the PP in Spain, the campaign was considered to be of high intensity. The subsequent negotiations gave way to the first "tripartite" government (a triple coalition) presided over by Pasqual Maragall.n nThis study tackles the rigorous analysis of the campaign from perspectives and complementary methodologies within the framework of political communication. It is the third study dedicated to the Catalan election campaigns following previous studies of the elections of 1995 and of 1999. Experts and analysts (F. Pallarés, J. Muñoz, L. Lòpez , M.Obradors, C. Pont, J. Pericot, A. Capdevila, I. Pintor, J. Gifreu, J.M. Corbella, L. Gómez. L. Aubia, A. Aira, A. Sáez, E. Xicoy, X. Ruiz Collantes, E. Pujadas, O. Pérez) examine the most relevant aspects of the party campaign, the media and of the repercussions for the electorate. n
