In this work an individual-psychological approach is used for the analysis of the behavior of social investment of university students. The shared capital generated in a group or a community is based on the characteristics and on individual actions, since social networks are not the result of a historical accident but the time and energy that individuals dedicate to connecting themselves with others.nFor that reason, the creation considers shared capital in universities from a motivational analysis of the behaviors of social investment of the students. This analysis includes their individual characteristics, their personal goals and projects, their conceptions of social investment, the influence of the institutional and cultural contexts on their decisions and actions, etc., on the base of which the creation of capital and the social cohesion are better-explained from the private yields that are obtained, or are hoped to be obtained, by the individuals from the collective yields. n n
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